Brazilian Hair Straightening

Keratin is a structural protein found in our hair, skin, and nails. It’s also commonly found in styling products to help strengthen hair—but the term keratin treatment is actually a misnomer. Keratin treatments are semi-permanent straightening treatments that smooth and add shine to frizzy hair.

The treatment’s benefits may make hair seem to grow more quickly. Keratin helps to add shine, reduce frizz, and reduce the appearance of split ends by temporarily bonding the hair back together. All of these effects can help strands look and feel longer and stronger.

There are several types of treatments that claim to make your hair straighter. Each relies on a different chemical formula and processing method. Some of these treatments are sold in kits that you can do yourself at home, while others require salon-grade equipment to be done effectively.

Our Brazilian Keratin Straightening treatment is exclusive to Rio Brazil Salon. We carefully selected the product as its organic, straighten and treat the hair, can be washed immediately, doesn’t leave smell, doesn’t cause hair fall, and as well certified by doctors.

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